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Strengthening a brand these days is not as easy as it once was, when Coca-Cola was essentially alone in the business, and Nike lucked out with Michael Jordan. Today, there are more ways to advertise. To get your brand out there and make it recognisable takes a lot of work, though. Markets are saturated and advertising has become global, so how do you rise above the crowd? Stick to Your Niche Although global advertising has become easier thanks to the World Wide Web, it doesn’t make sense to promote your brand where your products are...Continue reading »

Much has been about scrap metal recycling. You probably know how a godsend it is if you have plenty of metals at home you’re aching to dispose. From an environment perspective, the fact that it helps conserve virgin ores and reduce the need for new metal manufacturing is no secret. What you probably don’t know is to tell how much your metal would sell. Of course, you wouldn’t exactly know for sure, as quotes vary amongst traders like McCamish Metals recycling scrap metal for export, but all of them generally base their pricing with...Continue reading »

After a hard day’s work, nothing else comes to mind but the thought of relaxing at home. Naturally, the picture of home should be inviting—warm and organised. If you enter your home and all you see is clutter, then you should start considering a facelift for your living space. A home revamp, however, need not be costly – in fact, it need not be a major construction project. Sometimes, all it takes to bring out the beauty of your home is putting things in order and getting rid of your clutter. And since the year has just begun, you...Continue reading »

When you apply for a small business loan backed by the SBA or the Small Business Administration, you’re essentially requesting that they provide a guarantee that you’ll repay, even if they’re not really the ones loaning you money directly. However, this whole process can take a long time and for owners of small businesses — time is gold. The good news for you is that this seemingly long and complex loan approval process can be expedited and simplified with the SBA Preferred Lenders Program or PLP. The Benefits of using SBA Preferred...Continue reading »

An article from the Wall Street Journal claims that today’s graduates have a good shot in the job market of all millennials. While the first batch of millennials had a rough time surviving the job hunt, today’s graduates might have an easier time as they enter the workforce.  According to the article, the labor market focuses on two aspects, in terms of careers: the state of the person as he enters the workforce and the first decade of his career. For the class of 2016 onwards, their first decade will remain unclear until 2026. But...Continue reading »

Digital marketing changes every single day. Sometimes, keeping up with the latest SEO techniques can seem tedious and time consuming. Hiring the right SEO services in Singapore will not only increase your traffic, but it will also help you generate and convert potential leads to customers. With Google having changed its algorithm this year, it can only get better in 2016. Despite the changes, there are still some key SEO trends guaranteed to get you a top rank. Mobile Friendly SEO Google’s change of algorithm aimed to better the mobile...Continue reading »

SEO will always evolve and innovate because it relies on the Internet, which also changes constantly. If you want your business to thrive online, you need to keep up with SEO trends and adjust your strategies. In 2016, here are some trends that you should be on the lookout for and how to take advantage of them to make your SEO strategies more effective than ever. Content Marketing is Still King SEO and content go together because your content should be targeted with the right keywords. Hire a credible company to provide you with SEO...Continue reading »

Every occupation has its share of risks.  While working in the mining industry, identify and manage the dangers, and adjust the workflow to foster safety.  Here are some of the hazards miners face. Cave-Ins Breaking through the mountain foundations brings forth a shaky environment. The walls and ceilings can give way at any time, given the weight and gravitational pressure they carry. Furthermore, drilling or blasting too deeply and without proper planning can compromise the place’s structural integrity, increasing the likelihood of...Continue reading »

It’s that time of year again when you need to start consolidating your income as well as your liabilities. The tax season is not only a major nightmare for many small businesses, even ordinary employees and homeowners will have to settle your income taxes on or before the stipulated deadline. What is a Tax Anyway? Many consider taxes as one way for the government to rob the people. While many would like to believe that this is so, economic experts agree that taxes are the transfer of resources from the private sector to the public sector...Continue reading »

College football is a permanent part of the American pastime — and it is here to stay. For most sports fans, fall is the most anticipated season due to the thrill it brings when watching young men battling for numerous touchdowns. The reality of these growing athletes competing for the goal presents an attractive form of entertainment. For manufacturers, on the other hand, the excitement reaches another level when spectators notice their brands of knee braces being worn by players. Knee Braces and College Football There are countless...Continue reading »